Customer Retention Tactics You’ve heard it before. It’s cheaper to get past customers to purchase again than it is to find new customers. This is true for most businesses, especially in the crowded online ecommerce arena. Knowing that it’s cheaper to get current customers to purchase from you again, you should make an effort to...
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10 Effective Email Marketing Techniques Email marketing is one of the most effective ways to reach customers today. Consider the following statistics: Email is the #1 activity on the internet – even over using a search engine. It’s also the #1 activity on mobile devices. The average office worker checks their email 30 times...
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“Action is the foundational key to all success” — Pablo Picasso Building your email list may be one of the most cost effective ways of increasing potential customers. But collecting new emails isn’t as easy as it used to be. Customers are inundated with spam emails every day. We’ve all been there. You sign up...
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Images in Marketing With more than 2.5 billion camera phones in use, we are entering a new dynamic era around image creation and content. 10% of photos taken by humankind took place in the last 12 months. Photos are becoming the “universal language”. The fastest growing social media networks are not surprisingly Facebook, Tumblr...
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